BFSI · Insurance · E-Commerce · Healthcare

Organisations Proving
DPDP Compliance —
Not Just Claiming It.

See how leading Indian enterprises use Vishwaas AI to make their DPDP Act compliance cryptographically verifiable, operationally sustainable, and DPBI-ready.

Enterprises
onboarded
Data principals
managed
Consent records
created
Rights requests
fulfilled
< 5 min
Avg. DPBI evidence
production time

Metrics updated at launch · All data as reported by customers

Case Studies

How Enterprises Are Closing
Their DPDP Compliance Gaps

Featured Story

Large Private Bank

Industry

Banking & Financial Services

Scale

5M+ retail customers

Plan

Enterprise

Systems connected

7 source systems

Consent Management Identity Unification DPR Breach Management Consent Propagation

Key Outcomes

94% identity auto-linked

On PAN or mobile number across all 7 systems; 6% queued for human review

3-second propagation

Marketing consent withdrawals reach CleverTap and Salesforce in under 3 seconds

Cryptographic proof on every consent

SHA-256 + RSA-2048 + RFC 3161 TSA token on all consent records

The Challenge

This bank processes personal data across seven systems: Core Banking (Finacle), Loan Origination, CRM (Salesforce), Mobile Banking App, Credit Card System, Insurance Subsidiary, and Marketing Platform (CleverTap). Three pressing problems when DPDP came into force:

1

Bundled consent

The mobile app presented a single checkbox for account servicing, marketing emails, group company data sharing, and third-party partner offers — a direct violation of DPDP Act §6(2)

2

Identity fragmentation

The same customer existed in all seven systems with different identifiers — email in CRM, phone in e-commerce, PAN in HRIS. An erasure request had nowhere to start

3

No cryptographic proof

Consent records existed as database rows with timestamps. Legal team concluded the evidence would not survive a competent DPBI challenge

The Vishwaas AI Solution

Deployed consent SDK in the mobile app — separate, granular consent prompts for each purpose, replacing the single-checkbox flow

Connected all seven source systems via Vishwaas AI's source system connectors

Identity resolution engine auto-linked 94% of records on PAN or mobile number; 6% queued for privacy manager review

All consent records now carry SHA-256 chain hash + RSA-2048 signature + RFC 3161 TSA token

Consent propagation configured: marketing consent withdrawals reach CleverTap and Salesforce within 3 seconds

"[Quote placeholder from DPO or CISO about non-repudiation, compliance confidence, or DPBI readiness.]"

[Name], [Title]

Large Private Bank · BFSI · Enterprise

Featured Story

Life & Health Insurer

Industry

Insurance (Life & Health)

Scale

2M policyholders

Plan

Enterprise

Data type

Sensitive (health)

Consent Management Privacy Notices DPR DPIA Vendor Management

Key Outcomes

22 Indian languages

Privacy notices for policy issuance flows in Tamil, Telugu, Kannada, Hindi, English and more

DPIA workflows for all high-risk processing

Health data processing, reinsurer sharing, and algorithm-based underwriting

Court-admissible consent proof

Hash-chained, RFC 3161-signed — meets IRDAI and DPBI evidentiary standard

The Challenge

This insurer holds sensitive health declarations, diagnostic reports, and nominee details for 2 million policyholders across three product lines. Health data under DPDP carries heightened obligations. Two specific risks:

1

Undocumented reinsurer consent

Consent for health data sharing with reinsurers was undocumented — no written record of what policyholders agreed to

2

No repeatable DPIA process

As a potential SDF, the insurer needed a structured DPIA process for all high-risk processing activities — algorithm-based underwriting, reinsurer sharing, health data processing

The Vishwaas AI Solution

Privacy notices created in 22 languages for policy issuance flows — Tamil, Telugu, Kannada, Hindi, English

Separate consent collected at policy issuance: core servicing / reinsurer sharing / third-party administrator / renewal reminders / new product offers

DPIA workflows deployed for health data processing, reinsurer data sharing, and algorithm-based underwriting

DPO approval gates on all privacy notices and DPIAs — mandatory, recorded, immutable

Consent records hash-chained and RFC 3161-signed — court-admissible proof for both IRDAI and DPBI

"[Quote placeholder from DPO or CCO about IRDAI + DPBI dual compliance, consent for health data, or audit readiness.]"

[Name], [Title]

Life & Health Insurer · Insurance · Enterprise

Featured Story

Mid-Market E-Commerce Platform

Industry

E-Commerce / D2C

Scale

500K MAUs

Plan

Professional

SDK size

20 KB embed

Cookie Consent SDK Consent Campaigns DPR Privacy Notices Consent Propagation

Key Outcomes

500,000 customers reached

DPDP-compliant consent campaign with Rule 3-compliant notice in each user's preferred language

5-second ad network propagation

Cookie consent withdrawals propagate to ad network within 5 seconds via webhooks

Ledger-connected cookie consent

20KB banner.js replaced third-party GDPR tool — all cookie preferences now in the hash-chained ledger

The Challenge

This platform used a patchwork of consent tools — a GDPR banner retrofitted with a Hindi translation, and marketing consent bundled into account registration. Two DPDP Act exposures:

1

Cookie consent not in the ledger

No DPBI-defensible record of cookie preferences — third-party tool had no hash chain, no TSA token, no integration with their compliance records

2

Retroactive consent obligation

500,000 existing customers had not given DPDP-compliant consent. Rule 3(5) required retroactive notice — at scale, in multiple languages

The Vishwaas AI Solution

Replaced third-party cookie banner with Vishwaas AI's 20KB embeddable SDK (banner.js) — category-level consent recorded in the hash-chained ledger

Consent Campaign deployed to 500,000 existing customers — Rule 3-compliant notice in user's preferred language, explicit opt-in per purpose

Propagation webhooks configured — marketing consent status in real time to email platform, push notification service, and analytics platform

Cookie consent withdrawals propagate to ad network within 5 seconds

"[Quote placeholder about consent campaign results, marketing compliance improvement, or DPBI audit readiness.]"

[Name], [Title]

Mid-Market E-Commerce Platform · Professional

What Compliance Leaders Say

What Compliance Leaders Say About Vishwaas AI

"The RFC 3161 TSA token was the feature that convinced our legal team. For the first time, we have consent records that can withstand a DPBI investigation."

Head of Legal & Compliance

BFSI Enterprise customer

"We went from being unable to answer 'where does this customer's data live?' to having a complete identity graph across all our systems — in three weeks."

Chief Privacy Officer

BFSI Enterprise customer

"The implementation guide was excellent. We went from demo to production in 11 days."

Head of Technology

Healthcare Enterprise customer

"In 22 languages. I didn't think any Indian software product would actually deliver that. Vishwaas AI did."

DPO / Privacy Lead

E-Commerce Professional customer
Design Partner Programme

Become a Design Partner

Vishwaas AI is accepting Design Partner organisations — enterprises that want early access to the platform in exchange for providing feedback, participating in case study development, and joining the early customer advisory board.

Limited to 20 organisations
Apply to Become a Design Partner →

Benefits of Design Partner Status

6 months at Starter plan pricing

Full platform access at significantly reduced cost during the design partner period

Direct access to the product team

Regular feedback sessions and feature prioritisation input with Vishwaas AI engineers

First-mover compliance advantage

Achieve DPDP compliance certification before full enforcement and your peers

Regulatory intelligence reports

Early access to Vishwaas AI's DPDP regulatory intelligence reports and enforcement updates

Ready to Join India's
DPDP Compliance Leaders?

See Vishwaas AI live with your industry's compliance scenarios. BFSI, Insurance, Healthcare, E-Commerce — we have a demo environment configured for your sector.

Sales enquiries: sales@crossidentity.in